Recruiting Participating Stores for the 2025 Taipei International Beef Noodle Festival – 168 Coupon Campaign!

　　Calling for Award-Winning Beef Noodle Shops in Taipei to Join!

The Taipei International Beef Noodle Festival, first launched in 2005, proudly celebrates its 21st anniversary this year (Year 114 on the ROC calendar). The 2025 Taipei International Beef Noodle Festival will be held from October 10 to 12 at the Yuanshan Expo Park.

　　To allow the public to enjoy award-winning beef noodle dishes from Taipei at an affordable price, we are launching the “2025 Taipei International Beef Noodle Festival 168 Coupon Campaign” in advance of the main event. This pre-festival promotion invites past award-winning Taipei-based beef noodle shops to join a unified marketing effort to attract consumers, generate buzz, and drive traffic to participating restaurants across the city.

If your store:

•Is located in Taipei City,

•Has valid business registration, company registration, or business license, and

•Is a previous winner of the Beef Noodle Festival,

•And is willing to offer discounts or special offers to coupon holders during the campaign period —

then you are exactly who we’re looking for!

　　The official recruitment for participating stores in the 168 Coupon Campaign is now open, and registration is available until July 8, 2025.

　　We warmly invite all eligible shops to join us in boosting the visibility and business opportunities of Taipei’s signature beef noodle industry!